Hallmark Signature Mother’s Day Card

April 26, 2019

Mother’s Day is right around the corner! I am excited to begin sharing some of my favorite cards from this season starting with this lettering for Hallmark Signature.

Letters Are Lovely | Hallmark Signature Mother's Day Card

© Hallmark Licensing, LLC

Hi! I’m Allie Smith, a Senior Artist at Hallmark Cards with a decade of expertise in hand lettering, design and trends translation. Outside of work, you can find me spending time with family and friends in Kansas City, taking copious amounts of photos, or planning my next trip. This blog is my online journal to share some of my work, travels and things that inspire me.