Illustration for Hallmark Valentines

February 9, 2022

I was so excited to see some of my other illustration work also featured on these Valentine’s cards for Hallmark this year! I love how the same piece can be used in multiple ways, just like the florals and hearts below. I hope you’ve found the perfect cards for those you love this Valentine’s Day!

© Hallmark Licensing, LLC

Hi! I’m Allie Smith, a Senior Artist at Hallmark Cards with a decade of expertise in hand lettering, design and trends translation. Outside of work, you can find me spending time with family and friends in Kansas City, taking copious amounts of photos, or planning my next trip. This blog is my online journal to share some of my work, travels and things that inspire me.