Thinking of You on Halloween

October 1, 2024

Spooky season is here! Having a toddler at home I’m excited to start decorating and will of course be sending a few cards. Here is a fun Hallmark one featuring my lettering:

© Hallmark Licensing, LLC

Hi! I’m Allie Smith, a Senior Artist at Hallmark Cards with a decade of expertise in hand lettering, design and trends translation. Outside of work, you can find me spending time with family and friends in Kansas City, taking copious amounts of photos, or planning my next trip. This blog is my online journal to share some of my work, travels and things that inspire me.